Senior Digital Marketing Executive

  • Experience: 3+ years
  • Location: Udaipur, Rajasthan (Onsite or Hybrid)

Overview:

Kraynova is seeking a highly skilled and results-driven Senior Digital Marketing Executive to lead our digital marketing initiatives. This role demands a strategic thinker with hands-on expertise in performance marketing, SEO, SMM, and paid advertising on Meta and Google platforms, capable of driving measurable business growth.

Key Responsibilities:

  • Lead end-to-end performance marketing campaigns across Meta (Facebook & Instagram), Google Ads, and other paid channels to maximize ROI.
  • Develop and execute SEO strategies that enhance organic search performance, visibility, and traffic.
  • Manage social media marketing (SMM) campaigns, creating data-driven strategies to increase engagement, reach, and conversions.
  • Collaborate with creative and content teams to design high-impact ad creatives, landing pages, and digital assets.
  • Analyze campaign performance, extract actionable insights, and implement optimizations to continuously improve results.
  • Stay ahead of industry trends, emerging tools, and competitor activities to ensure Kraynova’s marketing strategies remain cutting-edge.
  • Manage budgets effectively and ensure all campaigns meet or exceed KPIs.

Requirements:

  • Proven experience in digital marketing strategy and execution, including performance marketing, SEO, and social media management.
  • Hands-on expertise with Meta Ads Manager, Google Ads, and other paid platforms.
  • Strong analytical skills with the ability to interpret data and drive decision-making.
  • Excellent communication, leadership, and project management capabilities.
  • Up-to-date with the latest digital marketing trends, tools, and best practices.

Core Competencies:

Performance Marketing & Paid Advertising (Meta, Google Ads)

SEO & SEM

  • Social Media Marketing (Strategy & Execution)
  • Data Analysis & Campaign Optimization
  • Strategic Planning & Budget Management
  • Cross-functional Collaboration
  • Why Join Kraynova:
  • Competitive salary with performance-linked incentives
  • Opportunity to lead impactful digital marketing projects
  • Collaborative and innovative work environment
  • Continuous learning and upskilling in advanced digital marketing

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